DPanda
For Publishers, Apps & Banks

You have the traffic. We'll run the store behind it.

If people already visit your site, open your app, or bank with you, that attention is a storefront you haven't opened yet. As a registered ONDC Technology Service Provider, DPanda gives you a fully managed, white-label buyer app — and runs the catalogue, fulfilment and payments so you can monetise your traffic on ONDC without becoming a retailer to earn like one.

TSPon ONDC, buyer-side
1,500+brands ready to list
0inventory you hold
Your brand, your domainshop.yoursite.in
CatalogueRun by DPanda
FulfilmentRun by DPanda
PaymentsRun by DPanda
You collectCommission / sale
The opportunity

Built for both sides of the network.

Getting onto ONDC usually means picking one side of the network. DPanda is registered on both — a Seller Network Participant that already moves 1,500+ brands, and a Technology Service Provider that builds the buyer apps those brands appear in. That means when you plug in as a publisher, the supply is already live. You're not waiting for a catalogue to fill up; you're opening a shop that's already stocked. New to ONDC? Start with our plain-English guide.

White-label, on your domain

The storefront or buyer app carries your brand, your look, your URL. Shoppers never leave your world — DPanda runs quietly underneath.

Supply is already there

1,500+ brands across every category are live on our SNP. You launch onto a stocked network instead of building supply from zero.

Revenue without inventory

No stock to buy, no warehouse, no support desk for returns. You earn a commission on every sale; DPanda carries the operations.

What DPanda handles

Everything a store needs, except the audience.

You bring the traffic and the brand. We bring the entire commerce engine behind the glass — end to end, so a marketplace never becomes your operational problem.

Catalogue

Sourcing, listing, taxonomy and pricing across 1,500+ brands — kept live and optimised.

Fulfilment

Order routing, shipping and returns handled through DPanda's logistics network.

Payments

Collection, reconciliation and settlement — including reimbursement to sellers on shipment.

Add-ons

EMI at checkout, influencer-led demand and analytics can layer on when you want them.

How it works

From your theme to live, in a handful of days.

01same day

Your marketplace, branded

Get a white-label marketplace in your own theme, look and feel, and logo.

02~2 days

Choose your catalogue

Pick products and catalogue and sync them to your store — or bring your own brands.

03~1 day

Embed in your app

Drop it into your app as a PWA (webview), native to your existing experience.

042–5 days total

Go live

Your storefront is live and earning — typically within two to five days end to end.

The revenue model

Your audience, monetised — three ways it lands.

Traffic you already pay to acquire starts paying you back. The same rail also lets banks and NBFCs acquire users with brand-funded EMI and BIN-locked storefronts.

Sites & content

Publishers with reach

Turn editorial or community traffic into a shop-in-place. Readers buy without leaving; you take commission instead of only ad revenue.

Apps & platforms

Apps with daily users

Add commerce as a native tab. Give engaged users something to buy and open a revenue line that isn't tied to impressions.

Banks & NBFCs

Financial platforms

Run a white-label marketplace with BIN-locking and brand-funded subvention — acquire and retain users while promoting your own instrument.

You bring
Traffic & brand
DPanda runs
Catalogue, fulfilment & payments
You keep
Commission on every sale
The full customer journey

Acquire, notify, retain, reactivate — all from one marketplace.

Your white-label store isn't just a catalogue; it's a growth engine that works every stage of your customer's lifecycle, not just the sale.

Acquisition

Published to Google PLA

Your catalogue feeds into Google Shopping (PLA) — pull direct organic traffic, run deals and discounts, and acquire brand-new customers.

Engagement

Deals API + notifications

Take the deals API and push notifications to your existing user base, keeping your audience active with fresh, relevant offers.

Retention

Cashback, rewards & subvention

Offer cashback, rewards and brand-funded subvention at checkout to lift repeat purchases and keep customers coming back.

Reactivation

Email & WhatsApp deals

Send deal-led email and WhatsApp campaigns to win back lapsed customers and re-open dormant accounts.

One integration that covers every stage — from first click to winning a customer back.

Pricing · For Publishers

One line item for the whole marketplace.

A single monthly fee covers the catalogue, checkout, payments, EMI, dashboard and support. Commissions from every sale flow directly to you with the first-party data. No revenue share.

Publisher plan · annual
₹25,000
per month · annual commitment
One-time setup₹50,000
Time to live72 hours
Your revenue share100%
Bring your own brandsFree onboarding
Own PG integrationOptional
Start your marketplace

What's included

Everything a marketplace needs, in one line item.

  • 1,500+ brands listed by DPanda — your storefront populates on day one, no catalogue-sourcing on your side.
  • Bring your own brands, free onboarding — add exclusive partnerships without a per-brand setup fee.
  • 100% of sale commissions credited to you — with the first-party buyer data, not intermediated.
  • Amazon affiliate + Google Ads monetisation slots built in — extra revenue on the same audience.
  • Live order dashboard — every order, payment status, courier, NDR and settlement in one view.
  • One checkout, every payment rail — UPI, cards, netbanking, wallets, multiple EMI options and instant loans through a single contract.
  • Live in 72 hours — from contract signed to storefront embedded in your app.
  • Your own payment method, optional — want to route through your existing PG contract? We integrate it.

Prices exclude GST. Annual commitment billed monthly. Custom scoping for banks and NBFCs with higher volumes.

Monetise your traffic

Tell us about your audience.

Share your platform and traffic, and our team will map the fastest way to turn it into a commission-earning storefront.

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